Category Archives: Classics

THE ROLE OF THE BUSINESS PLAN: An Interview with Dr. Jan Young

Strategic planning and business planning – what are the similarities and what are the differences? Learn how to strengthen your non-profit by engaging in business planning. An interview with Dr. Jan Young, Executive Director of the Assissi Foundation of Memphis.

Marketing Your Organization: Everything You Ever Wanted to Know About Creating Your Case for Support

Learn how to create or revise your case for support. Learn the basic ingredients needed to create a compelling case for support. Communicate where your organization is headed and what it will cost to get there. Proactively answer questions that donors and funders need answered before they can make a decision regarding whether or not to give and how much to give.

To Hire or to Plan? Which Comes First?

Organizations often face a dilemma about fundraising: which should we do first – hire development staff or create a fund development plan? We believe that creating a development plan should come before hiring development staff. The high demand for experienced fund development professionals requires you to be strategic in recruiting and retaining staff. Competition for

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