Have you heard of Giving Tuesday? Thanksgiving is all about giving thanks for the blessings in our lives. Black Friday and Cyber Monday kick off the holiday shopping season. Then there’s Giving Tuesday which, as you may guess, is all about giving – this time to nonprofits. Founded in 2012, Giving Tuesday will be celebrated
As the year comes to a close many nonprofits are looking at their fundraising goals and asking an important question: should we focus on securing a large number of small gifts, or a few large ones? We believe the answer is “both.” Here are three things to consider. Securing many small gifts often takes as
An important part of launching your year-end fundraising campaign is data. It’s not sexy, but it’s true. No matter how exciting your campaign may be, the question is this: who are you talking to? We believe a nonprofit’s year-end fundraising should engage current and past supporters as well as new ones. We understand the excitement
Stand Beside Her is an example of a new powerful new advocacy campaign launched by Girl Scouts Heart of the South. This national campaign encourages women and girls to support each other. It’s a bold move to reduce comparisons and competition amongst women. The goal: changing our culture so every girl and woman can reach
Part three of a three-part series The vitality of a nonprofit lies with its board members. Their individual and collective action, engagement and clarity of mission make all the difference in the world. In this final installment of our interview with Lisa Hoffman we share her thoughts regarding the important work of a nonprofit board.
Last week’s column focused on six basic things you should know before writing a proposal. With this column, we address three more nuanced things to consider. Some nonprofits create a “boiler plate” proposal and send it out to as many foundations and corporations as possible, hoping to “get a hit.” That’s one strategy, and sometimes
…customer service is of critical importance to people who are “served” by nonprofits. Many times organizations do the best they can with the resources available to them. But what if that’s not good enough? And who decides? To learn more we talked with Lewis Rambo, PhD.
$358.38 billion to charity in 2014…donors are more and more” interested in knowing the strategies nonprofits use and the impact their dollars make. Nonprofits are being asked “more and more” to be accountable for what they do with donations.
Excuses send the wrong message to people who are serious about fundraising…The fact that your organization is a nonprofit doesn’t mean that excuses should be tolerated. Excuses cannot be a part of our culture. We have to rethink how we communicate
The fundraising goal should derive from your building and/or renovation plans. But how do you create a realistic goal? “It could be that a new building will create even more challenges than the ones the organization faces in its current location
